The Dunes Edition

Every July, Las Vegas becomes the centre of the basketball universe as NBA franchises descend on the desert to audition the next generation. A collection of undrafted prospects looking for a lifeline, second-round picks trying to prove the doubters wrong, and two-way players one performance away from guaranteed money. Summer League is the proving ground. The court where athletes bet on themselves and GO ALL IN.

Brodie Summer lives in that energy and the Summer Big 6 collection translates it into a uniform collection that connects the basketball culture of Summer League to the iconic gaming heritage of vintage Las Vegas with a connective thread between the Strip and the teams that occupy Vegas each summer.

The Dunes Edition is the first reveal.

The Inspiration

Every Big 6 edition is built on a connected thread: a landmark casino from the golden age of the Strip and the NBA franchise whose Summer League aesthetic echoes that property's visual DNA. The Dunes Edition connects to Phoenix — a franchise built on the same desert heat, the same burnt orange sunsets, the same deep purple dusk that settles over the Mojave when the day is done. A team that has always played with the urgency of someone who knows the window does not stay open forever.

The Dunes Hotel opened on May 23, 1955, hailed immediately as the Miracle in the Desert. The property was conceived as a modern reimagining of Arabian Nights Baghdad — an exotic fantasy dropped onto a Nevada highway and lit up in neon. A 30-foot fiberglass Sultan stood atop the entrance, built by YESCO, his turban fitted with a diamond that was actually a diamond-cut car headlamp, glittering beside the neon signs at night. Inside, the public areas featured sloping walls designed to resemble desert tents, and the Arabian Room housed a state-of-the-art showroom with a cast of 50 performers including 30 showgirls. In 1964 the Dunes completed its defining monument: a 180-foot neon pylon with an onion-dome silhouette so blindingly bright that management had to line the curtains of adjacent guest rooms to protect sleeping guests from its glow. The pylon won the General Electric award for most significant neon achievement of its era. When Steve Wynn imploded the Dunes in 1993 — the first Las Vegas Strip implosion, watched live by more than 200,000 people — he made way for the Bellagio. The Miracle in the Desert ended so the next era of the Strip could begin.

The Design

The body of the jersey is built on the desert itself. An undulating wave pattern runs the full panel — rolling contours that rise and fall across the jersey like sand dunes photographed from above, rendered as a tonal texture across the cream ground in litemode and as a dimensional relief across the deep purple in darkmode. This is not a graphic applied to a jersey. It is the landscape the Dunes was named for, made wearable.

The neckline and armhole trim carries a repeating patterned band in orange and geometric tile motifs — a reference to the ornamental detail language of the Dunes' Arabian Nights design identity, the same decorative sensibility that ran through the hotel's arched doorways, its tent-like interiors, and the onion-dome crown of its famous 180-foot pylon. The trim anchors every edge of the uniform in the property's visual world.

The front carries the BRODIE wordmark in bold arched navy lettering, a dimensional stroke treatment that nods to the marquee signage of the golden Strip era. The number 1 sits centred below in navy. The back carries DUNES arched across the shoulders in the same navy, with the number below. The Brodie script wordmark marks the lower back chest. The seasonal Brodie Summer badge and co-branding appear at the chest.

The Details

Each of the Big 6 editions carries its own tail tag mantra: a custom motivation paired with original artwork that pays homage to the Strip and the passionate players who put it all on the line for the game. The Dunes Edition tells its athlete exactly who they are the moment they put it on: Be The Main Event.

Every detail is custom. Custom patterns, templates, from digital design to fabrication and finishings. This is not a blank pulled from a digital catalogue. This is a uniform designed from concept to finished product with the same conviction our athletes have to our league and brand.

Flip the Switch

For the first time in Brodie history, every squad gets the opportunity to Go All In with a home and away jersey. That is a franchise-level offering. Professional teams have home and away. College programs have home and away. Now Brodie athletes do too. The call to action for entire squads is "Flip The Switch."

The Big 6 collection brings this to life through a creative system of litemode and darkmode.

Litemode is the home design. A warm cream ground — the colour of desert sand at noon — with the wave topography running tonal and soft across the full panel. The BRODIE wordmark and numbers hit in navy. The orange trim blazes at the neckline and armholes. This is the Dunes in full desert daylight: the sand pale and expansive, the heat already visible, the Sultan's diamond headlamp catching the sun before the neon even needs to come on. Confident in the open. Nothing hidden.

Darkmode is the away design. The same wave topography, the same patterned trim, the same typographic system — but the ground drops to deep purple and the type goes cream, outlined in orange that glows against the darkness. This is the Dunes pylon at midnight, the 180-foot onion-dome crown burning so bright it kept the guests in the adjacent rooms awake. The purple of the Nevada dusk. The orange of neon doing its most electric work. The desert at the hour when everything that was warm all day becomes something else entirely.

Home court, you are the desert at noon — cream and navy, the wave beneath your feet, impossible to look past. Away, you are the Strip at midnight — deep purple, orange neon at every edge, the kind of light that reaches down the boulevard before you arrive. Two jerseys. One squad. The switch is yours to flip.

The Commitment‍

The Big 6 collection exists because we refused to accept the standard this industry set. Other leagues offer off-the-shelf blanks with a screen-printed logo and call it a uniform. We chose a different path — one that demands more time, more craft, and more conviction, but delivers something an athlete has never held in their hands from a recreational league.

The Dunes Edition carries the energy of the property that planted an Arabian Nights palace in the middle of the Nevada desert and called it a miracle. The Dunes did not ask whether the idea made sense in its surroundings. It built the Sultan, lit the pylon, and let 200,000 people watch it come down when the next chapter arrived. Every athlete who pulls on this jersey carries that same all-or-nothing energy — the conviction that you are not a participant, you are the main event.

This is where athletes bet on themselves. Where every player goes all-in on their number. The Dunes Edition is the first card on the table.